Ten Tips for a Successfull Collection Drive

by NWH Admin

Holding a collection drive or fundraising event might seem overwhelming.  Here are a few tips that can help make it easier, fun and successful.

  1. Keep It Simple
    Focus on just one type of item to collect.  Instead of a full-fledged clothing drive, collect just socks.  Instead of a food drive, collect just canned vegetables.  This will help keep your messaging simple.  People who want to participate won’t have to hesitate because of a tough decision about — or having to remember — what to purchase.  Of course, check with New Life Evangelistic Center ahead of time about what items they need.
  2. Make It Easy
    People are more likely to help if the action is relatively quick, convenient and easy to do.  They may not have time to purchase items from a store, so allow them to simply donate money — you’ll do the shopping for them.  Provide pre-addressed, pre-stamped giving envelopes that make it easy for them to drop a check in the mail.  Send an email that allows them to donate online at www.newlifeevangelisticcenter.org right away.
  3. Don’t Go Solo
    Chances are, you’re interested in doing a collection drive because you love managing projects or you love motivating people.  Whichever type you are, find someone with the other strength to help you.  Your project will have greater success if you have a good up-front cheerleader persona and someone who loves checklists making sure the details happen.  You’ll likely have more fun and success if you don’t try to do it alone.
  4. Use The Power Of Friend Multiplication
    People are more likely to give to a fundraiser not because there is a need, but because a friend asked them to give.  Focus your advertising on items that challenge / empower people to invite their friends.  Instead of asking people to donate a can of food, ask them to ask 10 friends to donate a can of food.  That puts the power of multiplication to work.  Motivate participation by rewarding the top influencers who got the most friends to participate.
  5. Ask For Sponsorships
    Ask local businesses to help out.  They can be a collection site.  They can offer discounts on the food or clothing items you’re asking people to collect.  They can provide coffee or food for your volunteers.  They can donate prize items for your top influencers.  Offer the business something in return, like public mention or logo placement on your advertising materials.
  6. Craft Your Sales Pitch
    Before you ask for participation, have your pitch well-rehearsed.  This can be a helpful formula:A – Grab their ATTENTION. (There’s a crisis in healthcare!)
    I – Add INTEREST. (50% of kids will get cancer.)
    D – Stimulate DESIRE. (But we’ve found a cure.)
    A – Call to ACTION. (If we have your help, we’ll get the cure much faster.)
  7. Talk About Life Change
    You’re not asking people to donate an item, you’re asking them to change a life.  Phrase your language that way.  “Would you help us give hope to a homeless man or woman?  Your donation of $10.00 will buy 10 pair of socks.  That’s 10 opportunities for us to meet and talk with a person who is hurting and looking for a way back home.”
  8. Take It Online
    People expect to be able to interact with you online.  These options are easier than ever and completely free.  Set up a free website or blog using Blogger and WordPress.  Create donation badge through Network for Good.  Upload a video to YouTube.  Share photos on Flickr.  Make all your content easy for people to share on their Facebook and Twitter accounts.  Overwhelmed by the techy stuff?  Recruit a teenager to set things up for you.
  9. Make It Hands-On
    Your goal in the collection drive should be bigger than getting people to donate.  Get them to care about the cause.  One church collected thousands of pounds of food, then asked all the participants to help load it into eight semi-trucks.  The task could have been done faster with forklifts.  But nothing could beat the emotional impact of hundreds of people forming a line and passing food boxes across the parking lot.  As they touched each box, they knew it would go to feed a family in need.  There’s something powerful and tangible about hands-on participation.
  10. Celebrate
    From the start of your planning, include ideas of how you’ll wrap things up.  Throw a party for volunteers and donors.  Collect e-mail and postal addresses along the way so you can properly thank all your champions.  When you drop off your donated items to the charity, take lots of photos and video to upload to the web.  People love to see the connection between their donation and the people it will benefit.  The better you thank and inspire your participants this time, the more likely they will be to help out in the future.

Ten Items a Homeless Person Could Use

by NWH Admin

The following items can be placed in quart- or gallon-size Zip-Lock bags.

If you’ve ever been approached by a homeless man or woman, you may have felt uncomfortable about how to respond when asked for money.  We recommend anticipating these opportunities.  Make some care kits in advance to keep in your vehicle.  These can be a good alternative for situations when giving money isn’t the best option.

  1. Socks
    Homeless men and women spend a lot of time on their feet. A fresh pair of clean, dry socks can feel like heaven on tired, soggy feet.  Throw in some band-aids to help ease the pain of blisters.
  2. Reusable Water Bottle
    Water brings relief, especially in hot weather. But instead of bottled water, consider a reusable bottle as an eco-friendly option.
  3. Lotion
    Lotion and lip balm are often welcome items. Anti-bacterial lotions can help when soap and water aren’t available for washing hands.
  4. Soap / Shampoo
    Save the small unopened soap bars and shampoo bottles from your hotel visits. Their compact travel size is convenient and light weight. Larger soap bars are great too. But if you’re packing soap in a care kit, be aware that its scent can be absorbed by packaged crackers, making for a less-than-tasty snack.
  5. Toothpaste / Toothbrush
  6. Towel / Washcloth
    Showers aren’t easy to come by for homeless men and women.  A towel and washcloth are helpful for washing as best they can in a restroom.
  7. Comb / Brush / Razor
    Contrary to stereotypes, most homeless men and women prefer to stay clean and well-groomed.
  8. Snacks
    Throw in some packets of nuts, crackers, dried fruit, trail mix, granola bars, breakfast bars, instant noodles or other light-weight, quick snacks.
  9. Resource Guide
    St. Louis has a variety of services available to homeless men and women that they may not know about. You can request of a list of resources in St. Louis to hand out.  If you’re in another city, do some research to see if a similar list is available.
  10. Encouragement
    All the items above are helpful, but the most meaningful part of a care kit is the opportunity for a conversation and friendship. Your smile and offer of help could be the encouragement a homeless man or women needs to make it through another day.

Ten Things You Can Donate

by NWH Admin
  1. Your Car, Truck or Bus
    Many non-profits have vehicle donation programs which support their work. New Life Evangelistic Center accepts vehicle donations at 1411 Locust Street, St. Louis, Missouri. Donate your old vehicle, receive tax deduction benefits and enjoy knowing that you’re helping people in need.
  2. Your Time
    Volunteer to help serve meals, answer phones, prepare mailings, teach job skills, tutor in math or writing, clean facilities or sort donated food / clothing. Many other volunteer opportunities are available. Call Dulce at (314) 881-3218 for more information.
  3. Fresh Meat and Produce
    New Life Evangelistic Center hands out sandwiches daily and also serves meals on Thanksgiving, Christmas and Easter. Homeless organizations like us that serve food are constantly in need of fresh meat, produce, bread and dairy products to feed hungry men, women and children.
  4. Non-Perishable Food
    Non-perishable food items are great for their ability to be stored until needed. Organizations that serve a lot of food especially benefit from bulk quantities and larger (#10) size cans of fruits and vegetables.
  5. Clothes
    Chances are, your closet could use a good cleaning. Donate clothes that are still in good condition to a local shelter. New socks and undergarments usually greatly needed too.
  6. Furniture
    New Life Evangelistic Center can use donated beds and furniture. They may be given to men and women who are moving off the street and into permanent housing or used in our shelter. Donated beds would allow us to increase our shelter capacity.
  7. Financial Support
    Money is an obvious need for non-profit organizations. Make it a tradition to give a special gift during the holidays. Donate part of your job bonus or windfall. Leave a legacy gift such as an annuity. Become a monthly donor to provide support all-year long.
  8. Your Birthday or Special Occasion
    In lieu of gifts, ask friends and family to give to the charity of your choice. New Life Evangelistic Center allows you to easily set up an automatic monthly donation using your checking account or credit card.
  9. Your Partnership
    If you work for a business or organization, there’s a multitude of ways you can support New Life Evangelistic Center. Set aside space for us to display our materials. Donate room in your print publications as free ad space. Offer a matching challenge to your employees who will donate money to New Life Evangelistic Center. Allow employees a few hours to volunteer while on the job. Be a sponsor of one of our fund raising events.
  10. Your Influence
    If you believe in the work of New Life Evangelistic Center, spread the word to your friends. Share a link on Facebook, Twitter or a blog. Talk about why you volunteer or donate. Rally friends and family to volunteer or participate in an event.